Asus announces Zenfone 2 smartphone

Asus on Monday introduced the new Zenfone 2 smartphone at its CES press event in Las Vegas. It will be succeeding the company’s much popular and original Zenfone-series. Asus is releasing the Zenfone 2 in only one screen size at this point, but the company will be adding more display-sizes in the coming months.

“The passion behind the design of ZenFone 2 is our never-ending desire to empower luxury for everyone. We have drawn on our considerable engineering expertise and experience with our popular ZenFone to create a smartphone that embodies this ambition. That device is the incredible new ZenFone 2 — luxury that everyone can enjoy,” said ASUS Chairman Jonney Shih.

According to Asus, the Zenfone 2 5.5-inch display version will be released in a number of variants with different specifications. The base model will come with 1.8GHz Intel Atom Z3560 quad-core 64-bit processor, 2GB of RAM, and 16GB of internal storage. On the other hand, the flagship variant will feature 2.3GHz Intel Atom Z3580 quad-core 64-bit processor, 4GB of RAM, and 64GB of internal storage. Other specifications of the smartphone include 5.5-inch full HD IPS display, 13MP rear camera, 5MP front shooter, 3000 mAh battery, dual-SIM support, microSD card slot and 4G LTE connectivity. The Asus Zenfone 2 runs on Android 5.0 with updated Zen UI. The new version of Zen UI brings quite a few improvements and new features like themes, security enhancements, more customisation options, Zenmotion gestures, Snapview, and Kids mode.

Pricing & Availability

According to Acer, Zenfone 2 smartphone will be priced starting $199 and will go on sale in March this year. The phone will be available in five colour options – Osmium Black, Sheer Gold, Glacier Gray, Glamor Red and Ceramic White.

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