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Sunday, February 22, 2015

Huawei targets innovation in wearables, commits to Android OS

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At the beginning of a crucial year for Huawei - as they face new challenges from Chinese rivals Xioami and Gionee - the company has outlined a vision for the future that includes innovative products, an array of wearables and a commitment to using the Android OS. In a special briefing at Huawei's Shenzhen campus in China, Chief Marketing Officer at Huawei, Shao Yang, told us the company is looking to innovate to become noticed in the market, is committed to the Android OS and sees a lot of growth opportunities in the wearables market. Discussing the future for Huawei devices, Shao Yang told us: I think last year innovation was based on 4G LTE as last year was when 4G boomed in the market. For this year, I think we need to bring the whole experience for the consumer as Huawei is developing multiple areas of products such as smartphones, home broadband, wearables and PCs. There are many way that consumers connect with Huawei experiences and we need to make this experience very different to offer synergies between multiple devices working together. We still feel LTE that will still be an important experience for the consumer so we look at how to make LTE ...





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